Graphic Design or Desktop Publishing?

Time to get serious… really, I can get serious from time to time ūüôā . In order to better understand what we can do for you at PinkMoon Evenementen & Design, here is a little educational post.

Graphic design is the creative process and art of coming up with concepts, ideas and arrangements to communicate an effective message in the design of logos, graphics,  and any other type of visual communication.

Desktop publishing is the mechanical process of using the computer and specific types of software to combine text and graphics to produce digital documents for printing.

So, what do we do here in PinkMoon? The short answer: we do both!

Here is an example and personal story of our graphic design processes and desktop publishing processes:

Two and a half years ago I got asked by my friend Erica to design my own baby shower stationery! Here is where the graphic design process begins.

I love cartoon illustrations so I made my then pregnant-self the main character of this wonderful occassion. First I made a pencil draft of the illustration in my design journal. This journal lives next to my bed so when inspiration strikes in the middle of the night it is close by the hand. I made a copy and inked the lines, then scanned it.

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Here is when graphic design meets desktop publishing. After converting my scan into a vector illustration and cleaning it, I colored it digitally using a crayon effect (since my childhood I have adored crayons).










And then the desktop publishing was finished by turning that wonderful illustration into an invitation, a game notebook, chocolate wrappers, favor tags and assorted clipart.


Graphic design and desktop publishing, one can’t live without the other, and we can offer them to you. Visit our website to see our designs on inventory or send us an email for a custom design like the one above.

Love Cards with a BANG!!!

You all know how much I love the sitcom “The Big Bang Theory”. So one evening I got inspired and started doodling all the characters. Two Amys, three Bernadettes, and four Pennys later (I couldn’t convince my husband and sister that the previous versions were the best), I finished several funny and sweet versions of love cards ideal for Valentine’s day or just when you feel like cheering up your loved one. All the cards are on sale in Etsy.

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Now in our web shop: Greeting Cards!!!

It is so exciting to see our little web shop grow! I have just added two new greeting cards: Welcome Baby Girl and Welcome Baby Boy. All the cards are feature hand drawn illustrations that have been digitalized.